Siemens Integrated Custom Content : In conjunction with their promotion of MindSphere – an open, cloud-based IoT operating system – we developed a series of digital articles, dynamic web pages and social media promotion. With this technology, any company can collect machine and operations data, apply analytics to it and gain immediate visibility into an individual asset or, collectively, an entire operation. Our job was to help potential users understand MindSphere's necessity and inner workings in the ever-changing manufacturing industry – through investigative videos, animations, and executive interviews.